Crimson Education is the world’s leading college admissions consulting firm, with over 1,490 Ivy League offers and 2,410 to the US Top 15. We help ambitious students gain admission to the world’s top universities through expert-led guidance and proven, data-driven strategies. Crimson students are 7x more likely to get into the Ivy League than their peers. We were recently featured on the front page of the Wall Street Journal.

Crimson is the only college admissions consultancy that brings together:

• Former Ivy League and Top 20 admissions officers to rigorously review and refine applications

• Professors and PhD teaching fellows from leading universities to guide students through original, independent research — with pathways to selective peer-reviewed publication or conference presentation

• Past ISEF winners and judges who coach students to compete for state, national, and international science fair awards

• Capstone project mentors who help students design and scale leadership initiatives with real-world impact, measurable outcomes, and credible external validation

We’re backed by leading VC firms, including Tiger Global, Heal Partners, IceHouse Ventures, and Movac, and recently closed a USD $40M Series D funding round at a USD $640M valuation. We now operate across 21 markets worldwide, including the US, Canada, UK, Singapore, Japan, Hong Kong, Australia, and New Zealand.

The Role

Lead the Revolution: Drive Growth and Operational Excellence in Vietnam

Crimson Education was founded on the idea that through personalized education, we can transform students into tomorrow's world leaders. We are seeking a decisive, hands-on Country Director/General Manager to take full P&L accountability for our Vietnam operations. This leader must define the market strategy, achieve high growth targets, and instill our core value of Hustle & Grit.

What are the main responsibilities for this role?

The Country Manager is responsible for the full P&L accountability, strategic execution, and instilling a high-performance culture.

Strategy, Finance, and Oversight

• Strategic Planning: Formulate and execute the annual and long-term strategy for Vietnam, ensuring alignment with global policy.

• P&L Management: Drive profitable operations through close management of the P&L. Oversee all administration, financial control, and resource allocation to ensure cost-efficiency.

• Operational Excellence: Oversee the complete operation and drive continuous improvement in operational efficiency and compliance.

• Global Alignment: Coordinate and maintain close communication with global teams to ensure seamless program execution and platform leverage.

Hands-on Team Leadership and Performance

• Hands-on Team Management: Provide decisive, hands-on leadership to management and staff. Focus on managing and driving local sales and marketing teams, ensuring high performance and engagement.

• Instill 'Hustle & Grit': Foster a high-performance, results-oriented culture by championing the core value of Hustle & Grit. Drive relentless ambition within the team to succeed and achieve operational excellence.

• Team Elevation: Address the need to strengthen junior team capabilities by providing targeted direction and development.

• Culture and NPS: Act as a positive ambassador for Crimson's culture and ensure the overall student experience creates a positive NPS.

Market Execution and Stakeholder Engagement

• Sales and Marketing Execution: Develop and execute a comprehensive strategy to create brand value, awareness, and tangible outcomes for students.

• Partnership Development: Proactively identify, form, and manage relevant local partnerships.

• Stakeholder Management: Act as the primary representative for Crimson, building strong relationships with local stakeholders and potentially government units.

What skills and experience are required?

• 5+ years of people leadership experience.

• Proven track record in strategic planning, policy implementation, and organizational leadership. ○

• Bachelor's degree or higher from a top 20 university.

• Performance Drive: Demonstrated ability to drive transformation and instill a high-energy, results-focused culture. Must be able to be hands-on with the team.

• Strategic Execution: High level of critical thinking and solid commercial and strategic agility. Proven ability to align strategy with business goals.

• Fluency in English and Vietnamese is a must.

• Strong change management skills to elevate management quality and team capability.

• Strong financial acumen (managing budgets, allocations).

• Knowledge of platforms such as Salesforce, Marketo, Google Analytics, etc., is valuable.

Why work for Crimson?

• Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work

• Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year

• $1000 individual training budget per year, we love to ‘Level Up’ (it’s one of our core values)!

• Psychologist on staff

• Insightful fireside chats and workshops to help support our high-performing and ambitious team

• Radical Candor is a feedback approach we live by

• We’re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!

If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, then we'd love to hear from you!

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